Everyone expresses their own personal style through fashion, but the fashion industry makes women feel inadequate. At Selkie Crafts I want to boost women’s’ self-confidence by creating items that express their unique style with beautifully crafted, stunning pieces.
As a trained ecologist I am heavily inspired by natures beautiful, elegant & natural forms; but as a SCUBA diver I also prize practicality.
My business name & logo celebrates my Selkie lifestyle as a keen SCUBA diver. Selkies are mythical Scottish creatures that look like seals in the sea, but on land shed their skin to become beautiful women. It is said that if a man steals the Selkies seal skin she will remain faithful to him but long to return to the sea. If her skin is returned, she will disappear to the sea and never be seen again.
The 5 core values of Selkie Crafts:
• Everyone is beautiful in their own way.
• Nature is beautiful.
• Protect the environment.
• Sustainability should be the norm.
• Happiness is more than money